Markstrat - a marketing strategy game; teaching notes,
Acervo Pergamum
| Main Author: | Gatignon, Hubert |
|---|---|
| Other Authors: | Larreche, Jean-claude |
| Format: | Livro |
| Language: | ing |
| Published: |
Palo Alto:The Scientific Press,
2018
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| Subjects: | |
| Online Access: |
http://www.redebim.dphdm.mar.mil.br/pergamum/biblioteca/index.php?codAcervo=139794 http://repositorio.mar.mil.br/handle/ripcmb/635840 |
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